Push Start: The Art of Video Games

Review by Andy Polaine I grew up with video and computer games. When I was a young child, I remember my father coming home from the pub telling me about the fantastic game he had played there. He described it as a TV mounted in a box with a knob you could rotate in order to control a ball in a kind of tennis game. The game was Pong, of course. It seems like only yesterday… A couple of Christmases later in the late 70s the “family present” was a Prinztronic Tournament...

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Cause and Effect: Visualizing Sustainability

Lester Brown, an American environmental analyst and founder of the Worldwatch Institute said: The communications industry is the only agency possessing the capacity to convey the knowledge necessary for sustainable development to the required extent and in the timeframe we have at our disposal. These words inspired the editors at Gestalten press to publish Cause and Effect: Visualizing Sustainability, a book that showcases effective communications projects that educate people on the...

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Sleepwalkers

(Click to enlarge) Sleepwalkers was a multimedia art experience created by Doug Aitken and presented at the MOMA in 2007. The exhibition was comprised of a series of 8 moving images that were broadcast on the exterior of the MOMA buildings and consisted of the stories of 5 individuals who represented every day citizens of New York City. Five years after the exhibition, Princeton Architectural Press has produced the Sleepwalkers Box documenting the monumental exhibition. (Click to...

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Art of the Modern Movie Poster & Translating Hollywood

(Guest review by Daniel Gray) As commercial art produced to sell another form of commercial art, film posters can often be crass, repetitive, disposable. They’re just adverts to convince you to sit in a dark room for a couple of hours, right? They’re all about big floating heads, questionable quotes from reviewers, mugging comedians accompanied by bold red text on white backgrounds, right? Well mostly, yes. But, as with the films themselves, amidst all the dreck you’ll find...

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The Advertising Concept Book

What makes a good ad? What makes an award-winning creative idea? These days its easy to get distracted by fancy art direction and technological novelties, but when you strip all that away, does the idea still stand up? This is the essence of Pete Barry’s The Advertising Concept Book (Amazon: US|CA|UK|DE) in which you won’t see a single glossy image. No 3D, no photography, no screenshots, just pencil sketches and thumbnails. Sketches are still a staple of the process of developing...

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Uncredited: Graphic Design & Opening Titles in Movies

Before motion graphics there was broadcast graphic design and before that title design for film. It is a vibrant area of design that has remained strangely undocumented. Most designers will know of the legendary Saul Bass, but many other title designers remain unknown. Uncredited: Graphic Design & Opening Titles in Movies by Gemma Solana and Antonio Boneu, published by Index Book, lays claim to being “the first book to give a general and historic insight into the role which graphic...

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The Little Know-It-All

The Little Know-It-All from Gestalten is either a desk reference or a toilet book, depending on your reading preferences. With the tag-line of “Common Sense for Designers” it’s a book full of all the things you didn’t bother to pay attention to in design school and wish you had. Forgotten your colour theory? Can’t remember paper sizes? Don’t know your flexo from your gravure printing? This is the book for you.

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